Press & Media
Resources for journalists covering EmailNewsletter.ad, the newsletter advertising marketplace.
About
What is EmailNewsletter.ad?
EmailNewsletter.ad is a two-sided advertising marketplace built exclusively for email newsletters. Publishers browse premium offers ranked by earnings per click, copy ready-made creative with tracking built in, and paste it into their next send — no outreach, no negotiation, no code. Advertisers reach engaged, opted-in audiences on performance pricing, with AI matching each offer to the newsletters most likely to convert.
The platform was founded by performance marketers with 44 years of combined experience across both sides of the newsletter ad market — who run their own sends on the platform they built.
Numbers
A proof point journalists can check
“We plugged in one offer and earned $3,840 in a single day. No sales calls, no contracts, no creative approvals. Just results.”
— Publisher, Daily News Newsletter (platform case study)
One daily news newsletter generated $3,840 in earnings from a single send of one e-commerce offer: 5,524 clicks, 80 conversions (1.45%), $0.70 earnings per click. Full funnel data is in the case study below.
Results from a single publisher on a single day; individual results vary by list size, engagement, niche, and offer selection.
Downloads
Press assets
Press release
Launch announcement — AI-matched newsletter ad marketplace.
Available at launch — request a copy →Release and fact sheet PDFs will be posted at launch.
The Team
Built by operators, for operators
EmailNewsletter.ad was built by performance marketers with 44 years of combined experience spanning both sides of the newsletter advertising market — buying placements as advertisers and monetizing sends as operators. The team runs its own newsletters on the platform, so every feature shipped because the people building it wanted it themselves.
The team provides written data commentary on newsletter ad economics and can connect journalists with publishers on the platform for first-hand accounts. Reach us at press@emailnewsletter.ad.
Why It Matters
The story behind the product
Ad sales is being unbundled. Solo publishers and small media companies spend hours each week on sponsor outreach, negotiation, and tracking setup. Marketplaces are absorbing that sales function the way programmatic absorbed display sales — and email is the last major channel to get this infrastructure.
Email is a performance channel priced like a billboard. Newsletter audiences are opted-in, engaged, and convert at rates display can't touch — yet most newsletter advertising is still sold on CPM. Performance pricing (CPC, ranked by EPC) rewards engagement instead of impressions.
No cookies required. As third-party targeting degrades, AI matching of offers to first-party, opted-in email audiences is a privacy-durable way to route ad spend toward what converts.
Media contact
EmailNewsletter.ad Media Relations
Typical response within one business day. For general inquiries: hello@emailnewsletter.ad